Pre-printed advertiser-supplied inserts

These can be distributed full or partial run in Business Insurance’s print edition.  Advertising insert rates are based on the 4-color unit rate for equivalent ROP advertising units. Frequency discounts apply.

BELLY BAND (PARTIAL COVER WRAP) TRADE SHOW DISTRIBUTION

POLY BAG 

COVER 1 (C1) STICKERS (Show Daily or Tradeshow Copies Only)

COVER 1 (C1) FULL FALSE COVER (Franchise Covers only) Requires select issue approval from publisher

Four-page infographic data poster pullout

This option gives companies an ownership position with Business Insurance along side data or research content produced by the BI research and editorial team. These posters will provide businesses with 12 months of high-profile placement on the office walls of target audiences and in alignment with critical editorial content.

The poster insert (70 lb. paper stock) is bound into the center of the print edition of Business Insurance. Additionally, companies can sponsor a customized infographic poster based on content-marketing needs.

Advertiser receives logo placement on the cover and inside data spread, as well as full-page ad on back of poster.

EDITORIAL INFOGRAPHIC POSTER

Examples include: Risk Management Tech, Data & Analytics, Property, Cyber, Diversity

CUSTOM INFOGRAPHIC POSTER

Subject must be agreed upon six weeks prior to publication date

Targeted, local reach

Regional advertisements are accepted as a full tabloid page only.

Regional advertisements will not contribute to frequency for determining full-run or demographic rates; however, advertisements scheduled to appear in full-run or demographic editions will contribute to frequency for determining regional rates.

PREMIUM POSITIONING

COVER 1 Opportunities available upon request

COVER 2 +15%

COVER 3 no premium

COVER 4 +20%

1ST RHP +10%

FF RHP +5% (1st 30% of pub)

Opp TOC +10%

Opp EDIT +10%

Ask your rep for additional high-impact print ad units.