CLIENT-SUPPLIED WHITE PAPER
Business Insurance uses clients’ collateral (white paper, case study or similar) to produce and market a custom program to target our audience. In addition to receiving all leads for readers who download the content, sponsors receive branded placement on one of the Business Insurance channels and respective weekly newsletters. Promotions also include targeted emails.
CUSTOM WHITE PAPER
Business Insurance Custom Media Group develops a white paper under a sponsor’s name. Sponsor receives prominent brand recognition throughout. Content is wholly owned by client and can be used for other internal programs as well. Promotions via Business Insurance include targeted email marketing as well as channel and newsletter sponsorships.
*INCLUDES LEAD GENERATION PROGRAM