Since its first issue in 1967, Business Insurance has been the publication of record for the commercial insurance industry and trusted provider of news and insights on risk management, employee benefits and insurance. Even has BI has evolved to include digital and event channels, its print magazine remains a constant resource for many longtime readers, particularly senior executive decision makers.
Each Issue Delivers
News Analysis – key coverage of risk management, property/casualty and workers comp trends
Comings & Goings of industry executives
New Products & Services
Insurance Law Roundup
M&A News
Workers Comp News & Analysis
Up Close – profiles of recently promoted/hired executives
View From the Top – interviews with industry decision makers
Cyber & Technology News
Perspectives – expert opinions and insights on trending topics
Off Beat – a lighthearted look at unusual industry news
Our Readership
Editorial Calendar
Award-winning content
Business Insurance has won numerous awards for editorial excellence since its founding in 1967
Print Advertising Specifications
Download as a PDF
ADVERTISING SUBMISSION INSTRUCTIONS
All advertising should be provided in PDF format and accompanied by a contract proof SWOP certified for color matching.
Required format for advertisement material is Press Ready Adobe Acrobat PDF or PDFX/1a file format with all fonts and images embedded.
Embedded images must be a minimum of 300 dpi (dots per inch). Color images must be CMYK.
Files containing RGB or LAB images or Open Prepress Interface (OPI) comments will not be accepted.
Advertisements supplied to Business Insurance without an acceptable color proof will be printed to SWOP standards. The Printer and/or Publisher cannot be held liable for color complaints when files are submitted without an acceptable color proof.
COLOR INSTRUCTIONS
PMS Inks or Pre-Mixed Inks
PMS inks or pre-mixed inks require dedicated print units and will be billed at Matched Color Rate. Ask your rep for rates.
Reverse Ads
Reverse black and white advertisements are accepted at no additional charge.
PRINT INSERT SIZE
Minimum size: 5” x 3.5”
Maximum size: 9.5” x 12.5”
